Engineers Aren't Writers
Your engineers are brilliant, but they're not marketers. Asking them to write blog posts pulls them away from innovation and results in content that's technically dense but fails to convert.
B2B Electronics Content Marketing
Stop Translating.
Start Converting.
Technical content for electronics companies—from power electronics to embedded systems—that engineers respect and buyers understand. Written by a Ph.D. in Power Electronics.
Schedule Your ConsultationTired of a Broken Content Workflow?
If you lead marketing for a power electronics, embedded systems, or other electronics company, this probably sounds familiar.
Writers Aren't Experts
General tech writers can miss the design trade-offs, component specifications, and system constraints that matter to your audience. Your engineers spend time explaining the fundamentals, and the content still lacks technical depth.
Everything is Slow
The result? Your content pipeline is a bottleneck. Timelines stretch from weeks to months. Revisions are endless. Your marketing calendar is empty, and your competitors are publishing.
The EETips Solution
The Subject Matter Expert "IS" the Writer
I’m Dr. Rakesh Kumar, a technical writer creating content for B2B electronics manufacturers, distributors, and industry publications.
My experience includes writing for DigiKey, TDK Electronics, and EEWorld across power electronics, analog electronics, and other engineering topics.
Power electronics is my deepest specialty. My Ph.D. and published research on inverters and DC–DC converters bring particular depth to power conversion content.
I combine technical research with content marketing to help you explain complex products clearly and give engineering audiences the detail they need.
What does this mean for you?
Faster Onboarding
My electronics background helps me ask informed questions early, so your engineers can focus on what makes your product different.
True Thought Leadership
Create content that doesn't just skim the surface but builds real trust with the technical audience.
Fewer Revisions
My drafts are technically accurate from V1, freeing your engineers from endless, frustrating reviews.
Proven Results
90%
Faster Content
Reduced typical content timelines from over 3 months down to 3-4 weeks.
2
Typical Revision
Delivering articles on power electronics with minimal revisions.
100%
Audience Trust
Consistently creating authentic content for top industry publications.
What I Create
Content That Drives Business Results
From top-of-funnel thought leadership to bottom-of-funnel decision-making, I create the assets you need.
White Papers
In-depth, authoritative papers that establish your company as an industry leader & generate leads.
In-Depth Articles
Engaging articles that attract your target audience and build trust by solving their real problems.
Case Studies
Powerful stories that showcase how your products solved a customer's complex engineering challenge.
Application Notes
Clear, practical, & technically sound notes helping engineers integrate your products into their designs.
Technical E-books
Comprehensive guides on complex topics that position your brand as a definitive educational resource.
Content Strategy
Beyond writing: I help you with content distribution on social media targeting the B2B audience.
Sample Articles
DigiKey
What are common design parameters when selecting solid-state relays?
Read it →
EE World Online
What are the hardware strategies for building energy-efficient AI accelerators?
Read it →
EV Engineering Online
How do onboard chargers differ between 400 and 800-V EV architectures?
Read it →
Power Electronic Tips
How do monolithically integrated GaN power ICs increase power density and reduce component count?
Read it →
EV Engineering Online
The pros and cons of the four main EV motor configurations
Read it →
Si vs SiC vs GaN: a look at their properties
Read it →FAQs
Do you work outside power electronics?
Yes. I create content for electronics and embedded systems companies, with power electronics as my deepest specialty. We’ll discuss your technology, audience, and available engineering resources to establish the right fit for each project.
What is your writing process?
My process is designed to minimize your workload:
- Briefing: We align on the topic, audience, and goal. (15-min call or brief email).
- Research & Outline: I dig into datasheets, application notes, and competitor content to build a solid technical structure.
- Drafting: I write the full piece, ensuring technical accuracy and marketing flow.
- Review: You receive a polished V1. As an SME, I typically have a draft that is 95% ready to publish, as with my past works.
- Final Polish: We handle any minor tweaks, and I deliver the final files.
Do I need to provide a detailed outline for you?
Not mandatory. After the detailed first meeting with the FAE(s), I make a detailed outline and ask for feedback. Once the outline is confirmed, I proceed with the full article.
How do you ensure technical accuracy?
Datasheets continue to be the most trustworthy source to fact-check details. Apart from that, I also check with the existing articles (if any) written by the company. Regular discussions with the FAE(s) ensure a constant check on technical accuracy.
What makes you different from a general technical writer?
Most writers need to be “taught” the technology by your engineers. I already speak the language. This means we skip the long onboarding phase and go straight to creating high-level content that builds real authority with your audience.
Do you use AI tools like ChatGPT?
I use AI strictly as a productivity assistant (for things like transcription or initial brainstorming), never for writing the core content.
B2B audiences are sophisticated! They can spot generic, hallucinated AI content instantly.
My value lies in the human expertise, deep technical nuance, and strategic thinking that LLMs simply cannot replicate.
Note: No confidential client data or proprietary information is ever fed into public AI models without explicit permission. Data security and IP protection are top priorities.
Work with me...
Let's talk about how I can help you turn your team's expertise into your most powerful marketing asset.
Check out recommendations and reviews on my LinkedIn Services page: ★★★★★ 6 Reviews